Thinking Fast and Slow by Daniel Kahneman
Quotes
Quote
“We are prone to overestimate how much we understand about the world and to underestimate the role of chance in events.”
“we can be blind to the obvious, and we are also blind to our blindness.”
“A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth. Authoritarian institutions and marketers have always known this fact.”
“Nothing in life is as important as you think it is, while you are thinking about it”
“Our comforting conviction that the world makes sense rests on a secure foundation: our almost unlimited ability to ignore our ignorance.”
“Intelligence is not only the ability to reason; it is also the ability to find relevant material in memory and to deploy attention when needed.”
Quote
“A general “law of least effort” applies to cognitive as well as physical exertion. The law asserts that if there are several ways of achieving the same goal, people will eventually gravitate to the least demanding course of action. In the economy of action, effort is a cost, and the acquisition of skill is driven by the balance of benefits and costs. Laziness is built deep into our nature.”
“The easiest way to increase happiness is to control your use of time. Can you find more time to do the things you enjoy doing?”
Introduction
it is much easier to strive for perfection when you are never bored.
The situation has provided a cue; this cue has given the expert access to information stored in memory, and the information provides the answer. Intuition is nothing more and nothing less than recognition.
Quote
the essence of intuitive heuristics: when faced with a difficult question, we often answer an easier one instead, usually without noticing the substitution.
I describe two systems in the mind: System 1 and System 2. - System 1 operates automatically and quickly, with little or no effort and no sense of voluntary control. - System 2 allocates attention to the effortful mental activities that demand it, including complex computations. The operations of System 2 are often associated with the subjective experience of agency, choice, and concentration.
The Characters of the Story
Phychologiest have proposed that we have two modes of thinking: fast and slow - System 1: fast, automatic, frequent, emotional, stereotypic, subconscious - System 2: slow, effortful, infrequent, logical, calculating, conscious
System 1 (fast thinking) is result of deliberate choices made by System 2
The gorilla study illustrates two important facts about our minds: we can be blind to the obvious, and we are also blind to our blindness.
One of the tasks of System 2 is to overcome the impulses of System 1. In other words, System 2 is in charge of self-control.
many people are overconfident, prone to place too much faith in their intuitions. They apparently find cognitive effort at least mildly unpleasant and avoid it as much as possible.
Intelligence is not only the ability to reason; it is also the ability to find relevant material in memory and to deploy attention when needed.
This remarkable priming phenomenon—the influencing of an action by the idea—is known as the ideomotor effect. reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth.
Mood evidently affects the operation of System 1: when we are uncomfortable and unhappy, we lose touch with our intuition.
consistency of the information that matters for a good story, not its completeness. Indeed, you will often find that knowing little makes it easier to fit everything you know into a coherent pattern.
ANCHORS “The firm we want to acquire sent us their business plan, with the revenue they expect.
“Risk” does not exist “out there,” independent of our minds and culture, waiting to be measured. Human beings have invented the concept of “risk” to help them understand and cope with the dangers and uncertainties of life. Although these dangers are real, there is no such thing as “real risk” or “objective risk.”